You want to have a corporate film made. Even better, a professional corporate film with which you can reach your colleagues. And of course, to make an excellent (first) impression with your clients. How do you go about that?
What is a corporate film?
Having a corporate video made to present your company. The corporate video is a professional video in which you present your products, services, values and culture within your company. The film can be used for marketing, promotion and communication. For example online, at a trade show and during lectures or presentations.
How do other companies use the films they commission?
Many companies that have a professional corporate video made use it for:
- Social media: on LinkedIn, Facebook, Instagram and other platforms.
- The own website: we did too!
- In email campaigns, for example, with snippets from the video
Of course, you can also have a company film made for your e-mail signature, for use during presentations, within tenders, at trade shows and in all sorts of other ways. We would love to hear how you would like to use the corporate film.
How do you get a corporate film made?
Very simple: we do that for you. You don’t have to make the video, just tell us what you think is important. What’s more, we ask you the right questions to do so, so it always works. We have made countless corporate videos, in every style and with all kinds of different goals. So are you thinking of a video for the website, on social media or during trade shows? Or for a completely different purpose? We understand what you think is important and what needs to be done. So you want a professional corporate video? We provide the right approach.
We do this according to the step-by-step plan below.
Step-by-step plan to have a corporate film made
1. Your goals, target audience and desires
You tell us about your goals, target audience and your preferences or desires. What budget do you have available and what is the message you want to convey? Of course we will think along with you, advise you and help you make the right choices. In this introductory phase, your plans are central. We are curious about the project you are working on and what you have in mind for the corporate film you want to have made. Your goals are leading, after which we make the plan to achieve them together.
2. We make the preparations
Our team gets to work on the content and style of the production. We arrange the location, actors, set-dressing and more. Of course, we also keep you informed and take you through the process. A thorough preparation and clear briefing ensure that everyone knows what is expected on shooting day. You have as little to worry about, but of course we keep you informed. So you always know what is happening, what has been prepared and what the next step will be. You notice that we are making preparations for you, with which we look forward to the best moment: the shooting of your corporate film!
3. Exciting! The filming
Exciting, because “exciting” is hard to translate into Dutch. We know what needs to be done and what is involved, so we ensure flawless shooting on set. Even with unexpected challenges, we guarantee cinematic images and a relaxed atmosphere on set. Sound, lighting, recording, photography, drone shots and more: it’s in good hands with us. You can tell from the shooting that it will be a professional corporate film, and then the editing and montage have to be done. We take a professional approach, because we have the resources and know what you want to achieve. To impress you with your corporate video, we pull out all the stops.
4. We edit and assemble
Our editors edit and assemble. We bring together images, music and sound with the right colors and graphics. The captured footage melts together into the content production with which you make an impact and impression. You receive the concept video from us and of course we keep you informed of the interim progress. That way you know exactly how far we’ve come, and you can see for yourself that we’re meeting deadlines. You work step by step towards the corporate film you want to have made, because we do the work professionally for you.
5. Your content delivered on time
You receive the preview(s), after which, if approved, we complete the production for you and deliver all content. Neatly within the deadline, on average about 6 to 8 weeks after assignment. But we also have delivery times ranging from the same day to more than a year. We discuss the exact schedule for your project together in advance. As you can see, we have it all figured out for you from A to Z. That’s true if you want to have a corporate video made and for any other video production we do for you. So are you thinking about a corporate video or any other video? Or a combination with photography or a digital magazine? We’d love to help you with that.
Types of corporate films: process film or brand film
There is no such thing as “THE corporate film,” let alone the “best corporate film. Instead, it’s much more interesting to determine the purpose, to tailor the type of film accordingly. Do you want the corporate film to tell the viewer more about the processes and how the company works? Are you trying to attract new candidates? Or do you want to explain to customers what makes your approach and efforts special? These are three completely different goals, with three different target groups. That’s why we like to think with you about the type of corporate film you can best have made. We know the different types, know what possibilities they offer and understand how the insertion and approach changes for each type. So can you tell us what you have in mind and what you want to achieve with the film? Then we will be happy to advise you on the type of corporate film best suited for that purpose.
Having a process corporate film made
For example, have a process company film made if you want to explain to new employees, potential customers or other stakeholders how certain processes work. Or if you want to introduce a new process. In some cases, you can just show it. But in other cases, you don’t want to disturb the processes too much, even though dozens or hundreds of people need to be informed. Or maybe the process isn’t even visible, so you want to visualize that. Whatever the reason, with a corporate video you have the ability to explain processes. That avoids elaborate tours and the disruption of processes. While in the meantime, you capture in fine detail what you would like to show “behind the scenes” of your business processes.
Having a brand corporate film made
Instead, are you looking for a way to present your company to customers, investors or others who need to get the right impression of it? Then you can have a brand corporate film made. It is the branding of your company, that is, the presentation and positioning for the audience you want to reach with it. We use storytelling, for example, to convey the values, identity and positioning. In doing so, we take the target audience into account so that your corporate video reaches the desired target. So are you looking for a specialist who can help you think about the best type of corporate video to make? We know the different possibilities and know what to take into account. We have seen it all before, and see it as our challenge to help you with it in a unique way. We’re as good as our last corporate film, so we’d love to work with you to make the next best corporate film.
The best proof of the corporate film you’re looking for
Perhaps you would prefer to just watch some video productions, to see what we can make for you. That’s why we’re happy to show you our portfolio, which includes the videos you’re looking for. They’re not all corporate videos like we made for ourselves, because we’re actually strong at telling different stories. So are you thinking about a brand film, have a specific challenge or want to impress on socials and website? Want to have filming done in a hard-to-reach location or attract new employees with a bit of humor? We’ve proven we can do all of those, so we’d love to show you.
A brand film with vision
Starting with a brand film with vision. Not just a process film, but a video in which the vision of the Stolk Brothers, based in Bergschenhoek near Rotterdam, is highlighted in a beautiful way. The atmospheric images portray both their company and their vision, giving you an impression of what we can do for you. Fun fact: the film contributed to their Grower of the Year award!
Cinematic challenge
Or watch our promotional video for Scotch Whisky Investments based in Sassenheim near Leiden. They asked us to make a cinematic video for their opening, to impress potential investors. To do that, we wrote a cool storyline and thought out the shots on location. That required a lot of creativity on location, but we got it done. The Scottish voice over adds the finishing touch.
For socials and the website
The tough guys at VW Airhouse from Lisse asked us to present their world presentation through socials and on the website. We devised the video strategy for a complete campaign. With this, the brand made the impression it wanted. For example, the video was viewed 6,000x on Facebook, so it achieved a nice reach.
Filming at sea
Whether we have sea legs, we were asked. And an affinity with offshore and technology. For us a shot in the dark, because we have offshore papers such as OPITO including HUET, VCA papers and all the necessary drone certifications. We made a striking project film, with which the client won the next offshore project.
Vacancy video full of humor
Finally, we helped BMP Datapartners based in Sassenheim near Leiden with a job video full of humor. They were looking for a video in which we would combine storytelling and visual jokes. We like that, of course, so we set to work enthusiastically. So we made the vacancy video and corporate film in one, in which BMP Datapartners could show its best side.
Corporate films from Amsterdam to Zeeland and beyond
You want to have a corporate film made by a company that understands you and knows the region. Based in Rijnsburg, we travel throughout the Netherlands and even far beyond. We regularly visit Amsterdam and Rotterdam, for example, as well as from Friesland to Zeeland. In Amsterdam, for example, we made a corporate film for Van Egmond. We brought together the tough and grand with sophisticated technology and high quality. We filmed from the air, with a small plane instead of a drone. And we received a request from Wings on Board in South Holland, because the company wanted to have a corporate film made. We filmed their courier service, where it is special that they pick up products worldwide and deliver them elsewhere. We also made a brand brand film for Adri en Zoon in Zeeland and we filmed for the Rotterdam Hollandia Services the most beautiful infrastructure and maintenance projects throughout the Netherlands, such as in Zeeland. On the other side of the Netherlands to Friesland, we make corporate filmssuch as close by in Rotterdam and for example in Nieuwegein near Utrecht.
We come in Breda and in Eindhoven, for example for our client in Bladel in Brabant. In that respect, you can have a corporate film made in any part of the Netherlands, from Rijnsburg to Zeeland, Friesland and all the way to the south of Limburg.
FAQ: Frequently asked questions about having a corporate video made
What is a corporate film?
A corporate video is a professional video in which you present your company’s core values, services, products or culture. You use the video to tell the story of your company, a project or other challenge.
How long does it take to have a corporate film made?
On average, it takes about 8 weeks to produce a corporate video. But, we also make videos that are ready in a day or where we work with the client for a year. After we have met, we are happy to estimate this for you, so you know exactly where you stand.
What are the costs of a corporate film?
The cost of having a corporate film made ranges from about €5,000 to 45,000. This is due to the different packages we have put together. You determine our commitment, so the corporate video always fits neatly within budget. And don’t worry, we stand squarely behind every job we take on and every video we deliver. That’s why the introduction is also an important check for us, where together we find out if there is a match.
What are the best tips for a good corporate film?
In any case, a good corporate film has a strong story, is of cinematic quality and has a message that convinces. In addition, we will of course be happy to explain it to you, so please contact us.
What should I prepare before I approach you?
You don’t need to prepare much, as long as you know what goal you have in mind. During the introduction we will discuss your wishes and preferences. In addition, we ask the right questions, to properly identify what you find important about the corporate film.
What is the minimum requirement for a good corporate film?
What you need as a minimum depends on the type of corporate film you want to have made. Maybe you already have an idea of how you want to set it up and what you want to achieve. We will gladly work this out for you into a storyboard, which we need to get started. Then we take care of the shooting, editing and assembly. In addition, of course, we will help you with a voice-over and with the final video in the various versions, so you can use it for the website as well as social media or trade shows.
What are the the different techniques that may belong to corporate films?
Think cinematic equipment, steadycam, timelapse, 360-degree, animations, motion graphics, working partly with stock images and storytelling techniques. In addition, of course, we shoot drone footage and provide atmospheric and beautiful images that convey the right values of your company.
Do you use AI for corporate films?
The films we make are tailor-made and always tailored to your situation. In post-production, we use AI to remove any hiccups and sighs from spoken text. We also use it as a tool for subtitling and translation, for example, and in post-production to make something ‘disappear’ from the picture. Then we can still use the shot for the film. We experiment with AI in pre-production, for example for scenes and scripts, say as extra inspiration. We use AI as a tool, complementing our creative brains within the team.
How long is a corporate film?
You determine the length of the corporate film, based on the story you would like to tell. Of course we can advise you on that, because we have a lot of experience with it. Researchers like to take their time, while marketers prefer to know in 15 seconds. So do you want to use the video at a trade show, online or for social media? We normally work out the corporate video in multiple versions. This way we make the video suitable for every purpose you have in mind with it.
What does a script for a corporate film look like?
The script is different each time, depending on what you want to get across. For example, we might start with a question, then use visuals to make your point and in the outro answer the question powerfully. Or we might create a script from the perspective of the ideal client or employee. A script for a process film follows the business process, and a brand film or storytelling film works differently. Do we or do we not use voice-over or graphics? Will people be featured? Do we use actors or a presenter? That all affects the script. Here is an example of a script with voice-over, music and visuals.