Get found faster with powerful video!

The great advantage of video over other marketing tools is that it is easy to find on the Internet. In fact, search engines, such as Google, prefer this. So if you have a video, you have an edge over anyone who doesn’t. The other side of the story, of course, is that you can’t be left behind. If you want to be found, there is no escaping having a good video.

Where do you place the content?

Using cell phones while surfing the Internet is becoming increasingly popular. Because users watch on a small screen, they are more likely to choose to play a video instead of scrolling down a lot and reading text. Partnerships on weblogs, a post on Facebook, distribution via Twitter, on the website, on Instagram: if you know where the target audience is, you often know where and how best to spread your message. There are several options for this, so talk to an expert to see where best to put your content. That’s how to make the best use of it in your marketing.

Upload regularly

Google is quite biased. Sites with one or more videos are ranked higher in search results than sites without or with fewer. Therefore, it is essential that you and your company create or commission regular content so that you remain relevant in the search engines. That will bring more visitors to your site and therefore more potential customers. This is independent of the type of content you create, as you can tailor it even more to your target audience so that they are prompted to action. If you post something online more often, you are more likely to be found than if you don’t. So you really can’t be left behind with your business anymore.

Some tips for good video SEO

When a video production commissioned, try to come up with a unique solution to your visitors’ problems in your content. Consider, for example, a tutorial or How To. Internet users watch videos primarily to get answers to their questions and problems. So the trick is to present your company, service or product as an attractive solution to your target audience’s problems.

Download the complete QuickWorks Video Marketing Guide!

Download here the complete video marketing guide from QuickWorks with all the answers to your video marketing questions!

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